Marketing

Source: Shutterstock Everyone in marketing has heard about The Long and the Short of It (TLATSOI) and its authors Peter Field and Les…
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Internal linking is a crucial aspect of any website, but it is especially important for ecommerce websites.  Internal linking helps…
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UFC, the world’s premier mixed martial arts organization, and PRIME, the sports drink brand founded by Logan Paul and KSI, today…
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Supermarket chain Lidl looks to expand its product range in order to promote a more “mindful and sustainable way of living”. “How we…
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SynopsisMarketing and advertising of education, and ed-tech companies in particular, has for long been built on the flimsy foundation of…
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Recently, a viral video showed Ranbir Kapoor throwing a fan’s phone, which later turned out to be a part of OPPO’s campaign.Over the…
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The memory of 2017’s fraudulent Fyre Festival may have been swept under the rug by the slew of public scams that followed, from Elizabeth…
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Maybe it’s a new IP but why would Sony make something that looks like Uncharted when it already has Uncharted? pic:…
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Customer expectations are constantly rising, and as a result, personalization has…
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“In parallel we will be exploring all options for bringing about a long-term sale of the business as a going concern and/or a…
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